William Hoffman To Attend Monaco Media Forum

NeoMedia Technologies' CEO William J. Hoffman will be in attendance at this years Monaco Media Forum. The 2007 edition of the Forum will be held in Monte Carlo from November 8th through the 10th.

The Monaco Media Forum brings together leaders of old and new media for high-level discussions about the future of print, broadcast and online communications. Hosted by HSH Prince Albert II, the invitation-only event focuses on opportunities in emerging media, as well as the implications for marketing, advertising and finance. Aggressively global in outlook, The Monaco Media Forum provides essential perspective for strategic leadership in the digital revolution.

By turning "old" media into "new" media, NeoMedia enables print and broadcast media to become interactive with their target audience using 2D bar codes and mobile networks, by-passing search engines and long URLs, avoiding cumbersome menus, replacing toll-free service and delivering real-time content that can be carried away with the consumer on the mobile. NeoMedia offers the tools and infrastructure for wireless carriers, brands, mobile phone manufactures and media companies to make optical messaging (OMS) and its associated commerce easy, universal, and reliable – worldwide.

William Hoffman joins Maurice Levy of Publicis Groupe, and Rishad Tobaccowala, Nick Pahade, Tim Hanlon, and Tim Harris of Denuo – Among others who will also be in attendance.