Monday, November 19, 2007

NeoMedia Hires New VP Of Marketing

NeoMedia Technologies, the global leader in camera-initiated transactions for mobile devices, is pleased to announce that it has hired Terry Griffin as the company's new Vice President of Marketing.

Terry Griffin is a multi-dimensional marketing expert who brings over 18 years of diverse industry experience to NeoMedia. Before joining the company, Terry was the Vice President of Marketing for EarthLink and was responsible for the stewardship of the EarthLink brand, and the development and execution of all consumer facing communications and programs designed to increase EarthLink’s overall awareness and profitably through the acquisition of new subscribers. Terry was also the Group Director of National Consumer Promotions for the Coca-Cola Company where he was responsible for providing strategic vision and leadership for a team of 40 marketing professionals who developed and executed world class, strategically integrated national consumer marketing programs for Coca-Cola North America.

A results-oriented senior marketing executive with a successful career in leading change, building and directing organizations, developing innovative marketing strategies and executing programs with distinction to deliver bottom-line results for blue-chip brands, Terry Griffin is looking to jump right in and get her feet wet.

"
I am thrilled to be part of the NeoMedia team and think you'll see major progress over the next 6 months as we clarify our vision and begin operationalizing this technology in the
marketplace in a meaningful way," Terry exclaimed. "The team that Chip has brought together are aligned and ready for the good fight. I am immersing myself in the many facets of the NeoMedia world to enable a running start when I come on board."



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