Dornbirner Selects NeoMedia For Herbstmesse

NeoMedia Technologies, the global leader in mobile barcode scanning solutions, and philipp, an Austrian-based mobile solutions and services company, have been selected by Dornbirner Messe, to provide 2D barcode services for the Fall exhibition Herbstmesse, which will take place September 9th - 13th in Dornbirn, Austria.

Trade fair organizer, Dornbirner Messe used 2D codes from NeoMedia in their Spring promotion campaigns for Frühjahrsmesse. Due to the success of the Spring promotions, Dornbirner Messe has once again selected NeoMedia for their Fall campaign.

Visitors at the Fall exhibition can text MESSE via SMS, which will link them to the NeoReader download site. Once the NeoReader code scanning software was installed on their device, visitors can scan the Data Matrix code, which will connect them to mobile content.

Dornbirner Messe & T-Mobile Select NeoMedia

NeoMedia Technologies, the global leader in mobile barcode scanning solutions, and philipp, an Austrian-based mobile solutions and services company, were selected by Dornbirner Messe and T-Mobile, to provide 2D barcode services for the spring exhibition Frühjahrsmesse, which took place in Dornbirn, Austria.

Trade fair organizer, Dornbirner Messe used 2D codes from NeoMedia in their promotion campaigns for Frühjahrsmesse.

Visitors at the spring exhibition were encouraged to text MESSE via SMS over the T-Mobile network, which linked them to the NeoReader download site. Once the NeoReader code scanning software was installed on their device, visitors could scan the Data Matrix code, which connected them to mobile content.

Through NeoMedia, traditional advertising is instantly transformed into a multi-media experience when advertisers incorporate 2D barcodes into their marketing mix. Any product, magazine/newspaper, retail display or billboard with a 2D code can provide access to real-time product or service information, downloadable content or mobile commerce transactions.