Klambt Media Group Selects NeoMedia

NeoMedia Technologies, the global leader in mobile barcode scanning solutions, and philipp, an Austrian-based mobile solutions and services company, were selected by Klambt Media Group, to provide 2D barcode services for a contest launched last month in Germany's The Star, Style and In magazines.

Readers were encouraged to text NEO via SMS, which linked them to the NeoReader download site. Once the NeoReader code scanning software was installed on their device, readers can scan the Data Matrix code, which connected them to mobile content and entered them into a raffle.